North Macedonia “finally assumed its place on the map of western Balkan nations” in 2019, reported The Guardian.Īs the result of the name change the country could finally join Nato, “a long-held dream for the small, multi-ethnic country which only narrowly escaped civil war in 2001”. This one was not so much a rebrand as a way to end a three-decade diplomatic dispute with Greece. Republic of Macedonia to Republic of North Macedonia Here are a few of the other notable “national rebrands”. Turkey is by no means the first country to change its name.
That is at the centre of this policy as well.” “The association with the bird genuinely annoys Erdogan and the people around him,” said Selim Koru, a fellow at the Foreign Policy Research Institute. “It’s not a surprise given the government’s sensitivity to how the country is perceived and fondness for nationalist rhetoric. But some have said the change is part of an effort to “distance the country’s links to the bird”, reported the Daily Mail, as well as the “dictionary definition of ‘something that fails badly’”. A possible solution could be “using ‘U’ instead of ‘Ü’ in the new name”.Įrdogan said that the decision to switch names “represents and expresses the culture, civilisation and values of the Turkish nation in the best way”, the BBC reported. However, the letter “Ü”, which isn’t in the nominal Latin alphabet, “could be a problem”, said the news site. The Turkish government is now in the process of officially changing its internationally recognised name with the UN, which could be changed with a “simple notification to the UN registry”, Middle East Eye said. The Ministry of Foreign Affairs has been renamed the Ministry of Foreign Affairs for the Republic of Türkiye. ‘National rebrand’ĭomestically, the country has already made the switch. It has been interpreted as a signal that the government in Ankara is “no longer trying to appease Britain” by altering its national title “for the ease of an English-dominated diplomatic landscape”. The move, announced by President Recep Tayyip Erdogan last month, will “primarily impact how foreign nations and publics address the country”, according to The i news site, “as well as the labelling of exported goods”. Philippines president backs plan to change country’s name.Sedat Peker: the mob boss targeting Turkey’s political elite.
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